4 Listing Photo Mistakes to Avoid in 2024!

Blurry or Low Quality Photos:  Blurry or out-of-focus images can leave an impression that the seller is hiding certain house features, while grainy photos can make a house look menacing due to deep shadows. Listing photos need to look professional. If you do not want to hire a professional who specializes in residential photography, at least use a quality camera or smartphone that can give you high-resolution images. More so, use a tripod to enhance the stability of the camera and prevent blurred photos. 

Poor Lighting: Lighting is a critical aspect that can make or break a photo. Good lighting can make a property look more spacious, fresh, and inviting, especially if you highlight the natural light it provides. This is why interior photos are best taken during the day, with windows and blinds opened, curtains drawn back, and lights turned on to produce bright and illuminated spaces. 

Too Much Clutter, Junk or Personal Belongings: One of the worst kinds of listing photos features a cluttered house. Papers on the side of the refrigerator, unmade beds, clothing on chairs —you name it. While it does not directly affect the quality of the photos, a clean and organized house is critical to a successful photo shoot. Make sure your clients do their best to clean, declutter, and organize beforehand.  Any clutter and personal items will only distract them from seeing the most attractive aspects of each room and might hinder them from scheduling a showing.

People or Pets in the Photos: The main goal of prospective buyers is to focus on the property, not to check who or what resides in it. Although your clients love their pets and they are adorable, keep them out of the pictures. Not everyone loves pets or may be allergic, so including their pet in listing photos can negatively impact house hunters. They might worry about fur on the carpet, scratched floors, or nasty pet smells and stains. Similarly, listing photos should never be photobombed by you or anyone living in the home or taking the photographs, which often happens when there is a mirror in the room.